Holds its value like it holds a corner.

Let’s face it: A new car is a major investment. As with any investment, you want to make sure you’re getting the best return possible. Mile for mile. Dollar for dollar. But when the average car loses 56% of its value in just the first three years,* you need to take a hard look at a car’s residual value in considering its overall cost. Fortunately, BMW has been recognized for its strong residual value by two major independent organizations:
 

• ALG awarded BMW its 2006 Luxury Brand Residual Value Award stating BMW enjoys the best residual value in their class.**
• And Kelley Blue Book forecasts that 2006 BMW’s will retain the most value over the next five years than any other brand.*** 

Build Your BMW

*Source: Automotive Lease Guide
**Luxury brands are defined by Automotive Lease Guide. Luxury Brand Residual Value Award based on highest predicted retained value for a luxury brand. Historical resale performance is no guarantee of future resale value or performance.
***For more information go to Kelley Blue Book’s kbb.com